About this book
"What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.
- Brand name products
- International business enterprises
- Public opinion
- Political aspects
- Political aspects of Brand name products
- Social aspects
- Corporations
- Business names
Reader reviews
Josh60/100
A laundry list of complaints and grievances against globalization and capitalism. Would be significantly improved if Kleinman had a read a book or talked to an economist. That’s not to say all of the complaints and grievances are off base. There are reasons to complain and be aggrieved but Kleinman didn’t bother to do the research to articulate them. For an alternative I’d suggest Rage Against…
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