Marketing for hospitality and tourism
Publicado por primera vez en 1996 · 847 páginas
Sobre este libro
Marketing guru, Philip Kotler is joined by other notable industry experts to apply their expertise to the hospitality industry.
- Hospitality industry
- Marketing
- Tourism
- Toerisme
- Tourismus
- Tourisme
- Hôtels
- Gestion
Libros como Marketing for hospitality and tourism
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