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Edward L. Bernays

Edward L. Bernays

Nació November 22,1891 Vienna · Murió March 9,1995 Cambridge MA

De Vienna, Austria · Nacionalidad: United States, Cisleithania · Escribe no ficción

Wikipedia

Edward Louis Bernays fue un pionero austriaco-estadounidense en el campo de las relaciones públicas y la propaganda, al que su obituario llamó «el padre de las relaciones públicas». Bernays fue incluido por la revista Life entre los 100 estadounidenses más influyentes del siglo XX. Fue también el tema de una biografía completa escrita por Larry Tye, titulada The Father of Spin, y, más tarde, de un documental de 2002 para la BBC, premiado y dirigido por Adam Curtis, The Century of the Self.

Citas

  • “The best defense against propaganda: more propaganda.”
    p. 102En inglés
  • “When Napoleon said, “Circumstance? I make circumstance‚” he expressed very nearly the spirit of the public relations counsel’s work.”
    Crystallizing Public Opinion, Part IEn inglés
  • “People accept the facts which come to them through existing channels. They like to hear new things in accustomed ways. They have neither the time nor the inclination to search for facts that are not readily available to them.”
    Crystallizing Public Opinion, Part IIIEn inglés
  • “The only difference between “propaganda” and “education,” really, is in the point of view. The advocacy of what we believe in is education. The advocacy of what we don’t believe in is propaganda.”
    Crystallizing Public Opinion, Part IVEn inglés
  • “It is sometimes possible to change the attitudes of millions but impossible to change the attitude of one man.”
    p. 102En inglés

Citas de Wikiquote (CC BY-SA 4.0).

Los libros de Edward L. Bernays en orden

Los libros de Edward L. Bernays en el orden en que se publicaron, de The Broadway Anthology (1917) a Edward Bernays Reader (2021).

  1. 1The Broadway AnthologyThe Broadway Anthology1917
  2. 2Cristalizando La Opinion PublicaCristalizando La Opinion Publica1923
  3. 3The Verdict of Public Opinion on PropagandaThe Verdict of Public Opinion on Propaganda1927
  4. 4Propaganda - Spanish Edition - Edicion EspañolPropaganda - Spanish Edition - Edicion Español1928
  5. 5Higher Education, a Public Relations ProblemHigher Education, a Public Relations Problem1936
  6. 6Universities--pathfinders in Public OpinionUniversities--pathfinders in Public Opinion1937
  7. 7Careers for MenCareers for Men1939
  8. 8Fighting the Fifth Column in the Americas ...Fighting the Fifth Column in the Americas ...1939
  9. 9Speak up for DemocracySpeak up for Democracy1940
  10. 10Public RelationsPublic Relations1945
  11. 11Take Your Place at the Peace TableTake Your Place at the Peace Table1945
  12. 12Human Relations --Human Relations --1946
  13. 13The Engineering of ConsentThe Engineering of Consent1955
  14. 14American Public RelationsAmerican Public Relations1956
  15. 15Your Future in Public RelationsYour Future in Public Relations1961
  16. 16A Survey of the World's Greatest Square MileA Survey of the World's Greatest Square Mile1964
  17. 17Biography of an IdeaBiography of an Idea1965
  18. 18The Case for Reappraisal of U.S. Overseas Information PoliciThe Case for Reappraisal of U.S. Overseas Information Policies and Programs1970
  19. 19Human Relations, the Way to Labor-management AdjustmentsHuman Relations, the Way to Labor-management Adjustments1979
  20. 20Your Future in a Public Relations CareerYour Future in a Public Relations Career1979
  21. 21The Later YearsThe Later Years1986
  22. 22Crystallizing Public Opinion and Selected WritingsCrystallizing Public Opinion and Selected Writings2019
  23. 23Edward Bernays ReaderEdward Bernays Reader2021
  24. 24Edward L. Bernays PapersEdward L. Bernays Papers

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