Digital marketing books
Digital marketing books to start from. Open one to see books like it, or tell BookSense what you loved for four picks made for you.
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New to the genre? These 5 are the books to read first.
Everybody Writes
Ann HandleyA practical guide to writing clear, useful content for business audiences, widely used as an entry point to content marketing.
Epic Content Marketing
Joe PulizziArgues that businesses should build audiences with consistently useful content, and sets out an approach that many later content marketing books follow.
Jab, Jab, Jab, Right Hook
Gary VaynerchukA social media strategy book that frames platform posting as frequent, low-pressure engagement with occasional direct sales appeals.
The Long Tail
Chris AndersonExplains how online retail and distribution let niche products find buyers, and is often cited in discussions of search, recommendation, and niche marketing.
Trust Me, I'm Lying
Ryan HolidayA critical account of how online media and blogs were pressured to publish attention-getting stories, and of the manipulation of coverage by marketers.
Chosen and described with AI from our notes on the genre.
More digital marketing books
- The Brand Gap
The Brand GapMarty Neumeier - Crush It!
Crush It!Gary Vaynerchuk - The Art of Seo
The Art of SeoJessie Stricchiola - Chaos Monkeys
Chaos MonkeysAntonio Garcia Martinez - Expert Secrets
Expert SecretsRussell Brunson - Digital marketing for dummies
Digital marketing for dummiesRyan Deiss2016 - Digital marketing strategy
Digital marketing strategySimon Kingsnorth2016 - E-Commerce
E-CommerceKenneth C. Laudon2002 - Digital Marketing
Digital MarketingAlan Charlesworth2014 - Social Media Marketing
Social Media MarketingMelissa Barker2012 - One Million Followers
One Million FollowersBrendan Kane2018 - Alibaba
AlibabaDuncan Clark2016